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Senior Account Manager

Archer Education

Archer Education

Sales & Business Development
United States · Remote
Posted on Tuesday, July 9, 2024
Job Type
Full-time
Description

THE COMPANY

Archer Education partners with colleges and universities across the US to help them reach further, recruit smarter, and grow faster through targeted digital enrollment marketing solutions. If you’re looking for a meaningful career, where you’ll have the freedom, flexibility and support to thrive – all while having fun and working with some pretty awesome people, then Archer Education might be right for you. Archer offers a competitive salary, excellent benefits, referral bonuses, tuition reimbursement, and a fun, casual work environment.

Since 2007, Archer has developed a reputation as innovative, dependable and always willing to go above and beyond for our partners. As we grow, it is more important than ever that we focus on these areas, and doing so requires amazing people who also are innovative, dependable and willing to go above and beyond. We are a culture that values experience and knowledge, and we need someone who can make an immediate impact and help us continue delivering a high-quality experience that exceeds expectations.

THE ROLE

The Senior Account Manager will be the primary point of contact for a dedicated roster of client relationships (universities, agencies of record), with a focus on retention and sustainable budget growth through development and execution of performance marketing campaigns. Includes multiple of the company's top clients which require relationship management with high level contacts, and a focus on data-driven/sales growth strategy. The Senior AM will also support the Associate Director in identifying and overseeing cross-functional efforts across internal teams to improve process and product efficiencies.

THE RESPONSIBILITIES

  • Serve as the primary liaison between Archer and clients providing thought leadership, on-going communication, monthly/quarterly media plans, and campaign performance analysis; establish relationships with upper management among clients
  • Thorough understanding of company products and services, ability to present to client contacts at all levels
  • Cross sell and upsell existing and new client prospects on products and services
  • Manage campaign budgets on a monthly basis, ensuring adherence through technical platforms and identifying/communicating additional opportunity where available
  • Monitor, analyze and troubleshoot campaign performance through technical platforms and performance data; develop strategies to meet client goals and grow campaigns/client partnerships
  • Understand client business objectives, marketing strategy, ROI goals, program offers, competitive landscape, target demographics plus industry trends to share with internal teams/upper management
  • Drive monthly processes including planning/forecasting, changes to campaign structure, invoicing/follow-up on receivables etc.
  • Manage all aspects of new client relationships including onboarding/integrations process through ongoing management
  • Analyze, recommend, and support implementation of improvements to system and processes to increase operational efficiency; enhance client and team satisfaction cross-functionally

LEADERSHIP/MANAGEMENT RESPONSIBILITIES

  • Support interviewing process and train new hires as needed
  • Oversee management of dedicated client partnerships
  • Manage projects and/or processes as needs develop/gaps identified

THE REQUIREMENTS

  • Bachelor’s degree
  • 5+ years of account management experience and/or performance marketing experience
  • General knowledge of MS Office (Word, PowerPoint, especially Excel – filters/VLOOKUP/pivot table), Google suite
  • Ability to clearly define goals, work with cross-functional teams/members at all levels to achieve them
  • Ability to translate performance data into business insights and action; summarize and share succinctly
  • Demonstrate critical thinking, decision making and problem-solving skills
  • Strong ability to speak articulately and credibly, effective presentation & writing skills
  • Strong customer service and ability to build relationships with individuals at all levels
  • Excellent time and project management; highly attentive to detail
  • Strong sense of urgency and initiative

PREFERRED QUALIFICATIONS

  • Experience in Lead/Inquiry generation in the EDU vertical
  • Experience with Salesforce, Velocify or similar sales/CRM applications
  • Prior experience in research, analysis, cross-tabulation analysis

WORKING CONDITIONS

  • Some travel to clients and/or conferences Travel 2-6 times/year including partner visits, conferences and/or company events
  • Work sometimes requires nights, weekends and on-call as part of the job.
  • Lift up to 20 pounds for movement of boxes/materials as needed for conferences

THE BENEFITS

At Archer, we believe empowered employees have the most fun and do their best work, so we strive to offer a competitive benefits package to allow just that. Our comprehensive benefits package includes medical, dental and vision plans, as well as paid time off and sick days. Here are just a few more of the benefits you’ll enjoy as an Archer team member.

  • Invest in your future: 401k plans and a full contribution match up to 4%.
  • Prioritize your family: Up to 12 weeks of parental leave with 6 weeks paid, following the birth, adoption, or foster care placement of a child.
  • Never stop learning: Receive up to $5,250 per year in tuition reimbursement for continuing education.
  • Balance work and life: We offer a flexible working environment and schedule that empowers you to do your best work. Our teams work across all time zones in the US.

OUR COMMITMENT TO DEI

Archer recognizes and values the contribution of people with differences in capabilities, experience and perspectives. Diversity encompasses gender, age, experience, education, ethnicity, religious and cultural backgrounds as well as other dimensions such as lifestyle and family responsibilities.

At Archer, we are committed to:

  • A workplace which is free from discrimination, harassment, and bullying
  • Treating employees, vendors and clients fairly and with mutual respect
  • A workplace culture that is inclusive and embraces individual differences
  • Equal employment opportunities based on ability, performance and potential

Archer Education is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

Archer Education makes hiring decisions based solely on qualifications, merit, and business needs at the time.

Visit archeredu.com to learn more.

Salary Description
$65,000 - $107,500 / per year